By Demian Russian
Sirius XM Radio (NASDAQ:SIRI) and BMW of North America have jointly announced that BMW and MINI new vehicle customers will now receive a one-year subscription to SiriusXM’s All Access Package, including satellite and Internet radio access, with the purchase of any satellite radio equipped model year 2013 or newer BMW vehicle, MINI vehicle or BMW Motorcycle. Sirius XM Radio’s All Access Package is SiriusXM’s most complete programming package, offering access to all premium channels as well as SiriusXM Internet Radio.
“BMW sets the standard for high performance and style, and now its customers are able to enjoy the unparalleled audio entertainment experience of SiriusXM in the vehicle or home. All Access is the ultimate package, giving BMW customers the best listening experience with all of our most popular programming and access to the shows they love wherever they want to hear them.”
– Steve Cook, Executive Vice President, Sales and Automotive, SiriusXM Radio
Sirius XM’s All Access Package subscription now offers BMW and MINI new vehicle customers full access to all of Sirius XM Radio’s premium programming content, including Bob Edwards, Opie & Anthony, Oprah Radio, NHL and NBA games, MLB Network Radio, SiriusXM Fantasy Sports Radio, SiriusXM PGA Tour Radio and the IZOD IndyCar Series.
“Our customers expect exceptional performance, and giving them access to every premium channel available on their Satellite Radio in the vehicle as well as SiriusXM Internet Radio anywhere makes SiriusXM an even better value. All Access will allow our customers to listen to the programming they love outside the vehicle, making their SiriusXM experience better than ever.”
– Ludwig Willisch, President and CEO of BMW of North America
The All Access Package also offers BMW and MINI new vehicle customers full access to SiriusXM Internet Radio, whether they chose to listen online at siriusxm.com or via the Sirius XM Radio app with an Apple iPhone, iPod Touch, iPad or an Android smartphone or other connected device.
SiriusXM Internet Radio listeners will hear SiriusXM’s satellite radio programming as well as an expanded lineup of commercial-free music, sports talk, and comedy, including SiriusXM Latino, a suite of 20 Spanish-language channels, including 10 exclusive commercial-free music channels from a wide variety of music genres, including tropical, salsa, merengue, Latin pop hits, Latin hip-hop, Latin rock classics and more.
For more information about Sirius XM Radio, please visit www.siriusxm.com.
Disclosure: Long SIRI